Your logo is the most visual manifestation of your brand and your calling card to the world. Your logo design needs to be simple, memorable, and representative of your company’s vision and DNA.
My process starts with an extensive creative brief to understand your business – your goals, likes and dislikes, audiences, competitors and what you want to convey.
Then I go away, ponder, brainstorm, doodle, get middle of the night inspiration and work my magic. That translates into a set of comps with several different looks for you to choose from. You pick your favorite and I finalize the magic.
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We are grateful to Heidi and Dolphin Design for the ability to listen to our needs, and respond to them in a manner which is extremely helpful. The equipoise fund website is exactly what we hoped for!